IB Business Management: Chapter 4 (Marketing) SOLUTIONS/ANSWERS

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Outline the key features of a marketing mix of a product that you have recently purchased. Product McDonald’s Food Price Price is quite expensive but still affordable (~Rp,50,000) Promotion Free glass for every purchase of a package of food. Place McDonald’s Shop, they also offer drive through and delivery service.   Why is ‘people’ one […]

What is Qualitative and Quantitative Data in Surveys?

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Basically there are two types of data: Qualitative & Quantitative data. What is Qualitative Data and Quantitative Data? Qualitative Data is information about quantities (can be measured and written with numbers) Quantitative Data  is information about quality (information that can’t be measured) Qualitative VS Quantitative Survey Example  Quantitative Survey Example How would you rate the quality […]

IB Business SL: Marketing Answers/Solutions

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Explain the difference between the marketing of goods and services. In marketing goods, the business need to focus on the special features that their products have which is better than compared to other competitor’s products. Marketing goods focus on four P’s which are price, product, promotion, and place. In marketing services, the business focus on […]

IB Business SL: Microsoft Analysis

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Microsoft is a multinational corporation based in Washington that develops, manufactures, licenses, supports and sells personal computers, services, consumer electronics, and computer software. The company is known for Microsoft Windows which is the most used operating system in the world. Also Microsoft Office is used worldwide for the standard office workflow tool. Mission Statement “The […]

“There are only two ways in which humankind can produce knowledge: through passive observation or through active experiment” To what extent do you agree with this statement?

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This is a TOK Essay practice you can do at home! You can look at my answer to see an example of what an answer could be. Enjoy! (NOTE: this is not my TOK Essay that I submitted to IB, look at my other blog post to see my TOK Essay)   “There are only […]